We adopt a two pronged methodology to arrive at the engagement matrix .However,this is dependent on the size of the organisation and the need of the organisation . Our methodology consist of
I . SURVEY
1.Use of Cognitive Survey – “Questionnaire”
Cognitive Survey
- The Cognitive Study is conducted using a custom built questionnaire
- It is divided into four elements
- Hertzberg Hygiene Factors (Basic Satisfiers)
- Hertzberg Motivators (Higher Level Satisfiers)
- Psychometric profile.
2.Use of Psychometric Tool – “RI MAP ”
II . Focus group / one on one interview.
1.Focus Group Interviews
On completion of the Cognitive Survey, the respondents are called for a Focus Group Interview and Qualitative responses with respect to the macro elements within the
SYN-ESAT questionnaire are discussed
2.One on One Interview
One to One interviews are conducted with the Senior Executives and link cultural aspects of the organisation with the survey indication.
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